The Future of Marketing

How do we implement “creative efectiveness” and how do we define creativity in the digital environment? How do we place marketing strategies based on the concept of authenticity? These are some of the topics that we intend to discuss them within FUTURE OF THE MARKETING event dedicated to trends in marketing.

Discussions will include case studies from the most recent edition of Cannes Lions, the most famous event dedicated to creative thinking globally.

Program: 

09:00 – 09:30 REGISTRATION & WELCOME COFFEE
09:30 – 12:00 FIRST SESSION
12:00 – 12:30 BUSINESS NETWORKING COFFEE BREAK
12:30 – 14:30 SECOND SESSION
14:30 – 15:30 BUSINESS LUNCH
15:30 – 16:30 CASE STUDIES MOBILE & CYBER CANNES 2016

Target profile:

Marketing & PR Managers
Brand Managers
Digital Managers
Social Media Specialists
Entrepreneurs
CEOs
Development directors
Creative community representative

Event speakers:

· TEO MIGDALOVICI, Founder, The Alternative School for Creative Thinking; International Public

Speaker
· PABLO FERREIROS BENNETT, PhD in Marketing; Sales & Marketing expert; International Speaker &

Advisor

· MINA IONESCU, Senior Design Account manager, Geometry Global
· RUXANDRA DRILEA, Absolventă The Alternative School for Creative Thinking, finalist la Cannes 2016
· DIANA PAPUC, Juratul român la Eurobest 2016
· MARIO GAZEBRO, Member of Gold Winning Team, Lions Entertainment 2016
· ANDREI DUMITRAȘCU, Beverages Marketing Activation Manager, PepsiCo
· * CRISTINA POPESCU, Communication Director Eastern Europe, Danone
· * VALENTIN IORDACHE, External Relations Director, Bucharest Airports Company
· * RĂZVAN ORBULESCU, Marketing Director South East Europe, FrieslandCampina
· * IULIA NICULAE, Marketing Manager, Federația Română de Fotbal
· * ALEXANDRU ȚICĂLOIU, PR & Communication Manager, Gameloft

*work in progress for confirmation

For registration: BusinessMark

Press Release: The Future of Marketing, Cluj-Napoca

BusinessMark_Press Release post-event_The Future of Marketing Cluj-Napoca